It classifies customer preferences into five categories. 1. Must-be Quality These attributes are taken for granted when fulfilled but result in dissatisfaction when not fulfilled. An example of this would be […]
Author: Piyush Rajesh Gupta
Secrets of the Internet – Gist
Here is the gist of learnings for making new and exciting products Secrets are at the core of every big innovation. Entrepreneurs should focus on discovering secrets about human behavior, which […]
Pirate Metrics as a simple metrics and analytics foundation for startups
5 key stages (AARRR) are Acquisition Activation Retention Referral Revenue By focussing on only these 5 key stages, one can be effective in directing their team (or their own time) […]
The hook – Hooked by Eyal Nir
Take away from HOOKED – Build- Habit-Forming Products by Eyal Nir Habits are defined as “behaviors done with little or no conscious thought.” The convergence of access, data, and speed is […]
Hambrick and Fredrickson’s five strategy elements
Arenas. Where will we be active? Differentiators. How will we get there? Vehicles. How will we win in the marketplace? Staging. What will be our speed and sequence of moves? […]
Best Friend – Email – PM Perspective
Article about what every Product Manager should know about email: Email has been and continues to be one of the strongest and easiest methods of increasing every single one of […]
PRODUCT MANAGEMENT – INTERVIEW QUESTIONS
General / Personal 1. Why should we hire you? 2. Where do you see yourself in five years? 3. What do you need from your manager to be successful? 4. […]